• Llanelli MP supports new rules to make it illegal to resell tickets for live events above original cost – delivering on manifesto promise
• Resale tickets to be £37 cheaper on average, saving fans collectively £112 million per year
• Measures will end business model of industrial-scale ticket touting
Music and sport fans will no longer be ripped off on the ticket resale market thanks to new measures which will destroy the operating model of ticket touts.
Dame Nia Griffith, Member of Parliament for Llanelli has welcomed the announcement from the Labour UK Government on plans to make it illegal for tickets to concerts, theatre, comedy, sport and other live events to be resold for more than their original cost.
The pledge delivers on Labour’s manifesto promise to stand up for consumers. Ticket touting has become increasingly sophisticated in recent years.
Touts buy large volumes of tickets online, often using automated bots, before relisting them on resale platforms at hugely inflated prices. This has caused misery for millions of fans and damaged the live events industry. The new laws will stamp out this practice, improving access for genuine fans when tickets originally go on sale and ending rip-off pricing on the resale market.
The new rules announced make clear that:
• Ticket resale above face value will be illegal – this will be defined in legislation as the original ticket price plus unavoidable fees, including service charges
• Service fees charged by resale platforms will be capped to prevent the price limit being undermined
• Resale platforms will have a legal duty to monitor and enforce compliance with the price cap
• Individuals will be banned from reselling more tickets than they were entitled to buy in the initial ticket sale.
In its election manifesto, Labour promised to put fans back at the heart of events by introducing new consumer protections on ticket resales – a promise the government is delivering on with this announcement
Dame Nia Griffith MP said:
“Ticket touting, rip off prices and other underhand ways to inflate ticket prices has left many people out of pocket when it comes to seeing their favourite acts and performers. It’s been a scandal that has needed tackling and I’m glad to see this happening under the current government, having been largely ignored under the previous one.”
Labour’s Culture Secretary Lisa Nandy said:
“For too long, ticket touts have ripped off fans, using bots to snap up batches of tickets and resell them at sky-high prices. They’ve become a shadow industry on resale sites, acting without consequence.
“This government is putting fans first. Our new laws will shut down the touts’ racket and make world class music, comedy, theatre and sport affordable for everyone.”
Labour’s Business Secretary Peter Kyle said:
“The UK is home to a brilliant range of music, entertainers and sporting stars – but when fans are shut out by scam artists, it only benefits the touts. That’s why we’re taking these bold measures to smash their model to pieces and make sure more fans can enjoy their favourite stars at a fair price.”
The new rules will apply to any platform reselling tickets to UK fans, including secondary ticketing platforms and social media websites. Businesses who break the regulations could be subject to financial penalties of up to 10% of global turnover from the Competition and Markets (CMA).
According to analysis by the CMA, typical mark-ups on secondary market tickets exceed 50%, whilst investigations by Trading Standards has uncovered evidence of tickets being resold for up to six times their original cost.
Analysis suggests that these measures could save fans around £112 million annually, with 900,000 more tickets bought directly from primary sellers each year. Inclusive of all fees paid, the average ticket price paid by fans on the resale market could be reduced by £37. The use of pricing strategies like dynamic pricing has been another major source of frustration for concert goers, and the government undertook a call for evidence to explore the issue earlier this year. The Labour UK Government welcomes the commitment from the Society of Ticket Agents and Retailers (STAR) who are convening the sector to establish best practice, including on price transparency. This will build on the recent announcement by the CMA, who in September secured commitments from Ticketmaster to improve pricing information, following the Oasis ticket sale. This includes giving fans 24 hours’ notice of tiered pricing, providing clearer price information during online queues, and ending misleading ticket labels – addressing the key issues that aggrieved fans during the Oasis sale.